Chapter 290: A Night To Remember...

As most of you know by now, Kanye premiered his new creative project Runaway at an undisclosed location. 

Immediately upon arriving, guests were questioned by the numerous security officers stationed around the facility. Once everything checked out, guests were directed to the entrance where you then had to check in and await the cue to head to the pre-premiere cocktail area...After leaving the cocktail area, we were escorted to the private theater where Kanye gave us insight on the short film and his inspiration behind it...When he appeared the audience went erupt with standing ovations spreading like the wave at sporting event. This is when Kanye realized that he was indeed, back home...

"...check it out." 

Was the cue given by Mr. West as he left to be seated...The film opens with the title displaying on the screen.....

The audience goes silent.....the next 40 minutes would be the most inspiring moment of my existence to date. The visuals screamed from the screen in front of us. The flawless choreography, imagery, and musical mixing created a feeling inside of me that was like nothing I had ever experienced. I felt a sense of overwhelming calm and creativity that was ready to explode from my very pores...It was truly an experience in which you had to witness first-hand.

After the film came to an end...Kanye was greeted by yet another standing ovation, this one lasting longer than the first, before thanking everyone for taking the time to view "his" creative child...He then went on to break down the film even more along with sharing his opinions on the current state of music, entertainment, his new creative process. He closed by delivering a powerful message that touched on being one's self no matter what others believe.

You all will be able to view the Runaway premiere this Saturday on MTV & BET at 8:00pm.

cJ

Virgil Abloh

Virgil Abloh